Underground In Prydain

Standing For Attention

Originally published December 27th 2015: The music scene is a noisy place, and with more access to connection between bands and music lovers than ever before, everyone is screaming out to be noticed, to greater or lesser degrees. Traditionally, the role of PR agent involved managing communication between an artist and their public, via press […]

Underground In Prydain

Hedged bets and clever spreads

Originally published September 10th 2014: In the last post Underground In Prydain discussed the relevance of physical releasing to the unsigned artist. Is it worth forking out more to reach a wider audience after the initial costs of getting your music recorded? There are so many ways in which to invest your funds, with no […]

Underground In Prydain

Forms of release

Originally published September 03rd 2014: The issues surrounding releasing a new record have long been a bone of contention in the music industry. Many theorise, and with some strong supporting evidence, that people have to hear music before they are even remotely interested in investing in it. This means an artist’s work simply has to […]

Underground In Prydain

Seeking fortune in the bright lights!

Originally published August 27th 2014: Originally kicking off her music career in Perth, Scotland, Gemma Fox knows all about the struggles of a small town artist. However, she has also familiarised herself with the pressures of taking on the underground in the far more populous area of Manchester, England! Performing vocal duties for metal acts […]

Underground In Prydain

Location, location, location!

Originally published August 20th 2014: I’m sure most people who have had a serious relationship with music will have realised some time ago that certain places are music places. There’s no denying how important London was to the development of punk, Birmingham was to metal, or Manchester was to britpop. These are heavily populated centres where large […]